Use the research and question groups for articles and videos, and the buying and comparison groups for review pages. If you run paid search, add the whole negative list first. Money ads on Google and Meta need the platform’s financial services rules followed, and in some countries a certificate, so read their policy before you spend a cent.
Brand
People who already know the name. Good for content and for tracking. Bidding on the brand name in paid search must be cleared with support@highcapitalgroup.com first, so ask before you put any of these in a paid search campaign.
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Buying intent / ready to act
People ready to open an account. Best for search ads on non-brand terms and for pages that explain the steps. Keep return figures labelled as targets and include the risk line.
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Comparison and review
People weighing options. Best for review and comparison articles, and for the honest review template. Be fair to the alternatives.
- copy trading vs managed account
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- copy trading vs trading yourself
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- forex copy trading pros and cons
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- forex copy trading platforms compared
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- copy trading or manual trading
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Problem and research
People at the learning stage. Best for educational articles, videos and email sequences. These are the biggest source of new readers, so give plain answers.
- how to invest in forex
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- how does mirror trading work
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- how to copy trade forex
- how to copy a forex trader
- how to choose a forex trader to copy
- how to choose a copy trading provider
- how to read a forex trading record
- how to verify forex trading results
- what is fx blue
- what is a verified trading record
- what is maximum drawdown
- what is drawdown in trading
- what is profit factor in trading
- what is a good profit factor
- what is a high water mark
- what is a high water mark fee
- what is a performance fee
- what is leverage in forex
- what is 30:1 leverage
- how does leverage work in forex
- what is a forex broker
- what is a regulated forex broker
- how to open a forex broker account
- how to find a regulated forex broker
- who holds my money in copy trading
- can a copy trading provider withdraw my money
- how to get started with copy trading
- forex for beginners
- how does forex trading work
- is forex trading risky
- how risky is copy trading
- how to limit risk in forex
- what is a losing quarter
- how to diversify investments
- how to diversify with forex
- ways to invest with little money
- investments that need a lot of money
- how to get access to professional traders
- how to invest like a hedge fund
- why do investments need so much money
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Audience and interest
Interests, not search terms. Use for social targeting such as Facebook, Instagram, LinkedIn and YouTube audiences, and for choosing which newsletters and communities to write for. Keep the ad copy free of promises and include the disclosure.
- forex trading
- forex education
- currency trading
- foreign exchange market
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- self directed investing
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- fx blue
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- small business owners
- high net worth individuals
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- investing books
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- personal finance blogs
- financial news
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Long tail questions
Full questions people type or say to voice search. Best as headings and short answers inside articles, and for FAQ sections. Answer them plainly and keep the risk wording.
- can you lose money with forex copy trading
- can i lose all my money copy trading forex
- how much money do i need for forex copy trading
- how much does forex copy trading cost
- is 1000 dollars enough to start copy trading
- who holds the money in forex copy trading
- can the trader withdraw money from my copy trading account
- do i need experience for forex copy trading
- how long does it take to set up copy trading
- can i withdraw my money any time copy trading
- how do copy trading fees work
- how does a 30 percent profit fee work
- what happens if the trader loses money in copy trading
- what is a good maximum drawdown for a forex trader
- how many losing quarters is good for a forex trader
- what does verified trading results mean
- how do i check a forex trader's record
- is a fx blue verified account trustworthy
- what does profit factor 4.99 mean
- what is the minimum to invest in forex copy trading
- can i copy trade forex in the usa
- which brokers allow copy trading in the us
- what leverage do i need for copy trading
- can i set my own risk level in copy trading
- can i place my own trades while copy trading
- what is the difference between copy trading and signals
- what is the difference between copy trading and a managed account
- is forex copy trading legal
- how do i stop copying a trader
- do i have to pay if the trader loses
- does copy trading work for beginners
- who started high capital group
- what happened to oak valley investments
- is oak valley investments the same as high capital group
- who is norman hart
- who is dan leman
- how do i know if a copy trading provider is genuine
- what questions should i ask before copying a trader
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Negative keywords
Add these as negative keywords in paid search and exclude them from content targeting. They bring people looking for free software, shortcuts or jobs, who will not fit this service.
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